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Small Melbourne businesses where admin lands on the wrong person.

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01

Trades and site work

Quotes, follow-ups and invoices done from the ute at 9pm.

The quote for the job looked at this morning, typed up tonight. The invoice for last week, still not sent. The customer who never came back on the quote, still not chased.

It all lands on the person who is meant to be on the tools, and it gets done after the tools are down.

02

Clinics and practices

Bookings, reminders and the same five questions on the phone.

The front desk is also the phone, the inbox and the rebooking. Every question about parking, hours and what to bring is answered again, live, while someone waits.

03

Offices and agencies

Enquiries in three inboxes and nobody sure who replied.

Proposals and follow-ups written after the real work is done. Enquiries spread across a shared inbox, a personal one and a form, with nobody certain which have been answered.

04

Shops, cafes and venues

Function enquiries, rosters and questions answered on Instagram.

The same questions arrive every day by every channel, and function enquiries arrive by all of them at once. The answers are typed out by whoever has the phone.

The fit

Probably a fit if

Probably a fit if

  • 2 to 20 staff

    Big enough that the admin is real, small enough that one person is carrying it.

  • Melbourne

    We are here, and the call and the build happen with you, not to you.

  • Someone skilled is doing the admin

    The owner, the lead hand, the practitioner, the head chef. Someone whose hours are worth more on the work.

  • The admin repeats every week

    The same enquiries, quotes, follow-ups, bookings, invoices or questions. If it repeats, it can be built for.

Not a fit

Probably not if

We would rather say so now than sell you something the sheet would not point at.

Probably not if

  • A franchise

    The systems come from head office, and so does the say over them.

  • A national call centre

    Your admin is already someone’s whole job, somewhere else.

  • Over about 20 staff

    At that size the answer is usually a person or a platform, and we would say so.

  • You already run online booking, live chat or an AI receptionist

    Then the build we would reach for is already there. We would rather say so on the call than sell you a second one.

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